The instance of an ad being displayed, regardless of whether or not it is clicked or any action is taken on it. Frequently expressed in multiples of one thousand (1M, 2M, …xM, etc), especially CPM.
The Cure for the Common Web Presence
by Ninja Admin
The instance of an ad being displayed, regardless of whether or not it is clicked or any action is taken on it. Frequently expressed in multiples of one thousand (1M, 2M, …xM, etc), especially CPM.